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Fastrack

Scope of Work:
  • Social Content across platforms
  • Influencer Activation
  • YT Video Strategy

Campaigns

#YouDoYou

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Fastrack is known for its stylish and trendy fashion accessories, particularly targeted at young people in an affordable price range. We created content that reflects Fastrack's core values - trendy, bold, and a touch rebellious. It included using vibrant colors, edgy visuals, and featuring relatable situations young adults face. We pushed self-expression and being comfortable in one’s own skin.

Hottest in the biz w/Rohit Saraf       

Product Launch

Social Content

Swagging the all-new gaming earphones by creating relatable and shareable content.
At FT, it’s all about embracing your true self. We partnered with a queer influencer who threw out the gender manual and how!
To each their own.
A quirky product push that retains the brand's larger campaign weaved in pop design to wish a Happy Valentine’s.
To demonstrate the water-resistant watch model, we churned out 5 chuckle-worthy instances that would leave the audience double tapping.
An (un)usual anticipatory product launch post.
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